Brewing: Past, Present, and Future
From techniques thousands of years old to innovations made possible by connected technologies, brewing has come a long way.
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From techniques thousands of years old to innovations made possible by connected technologies, brewing has come a long way.
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As VP of Marketing Amanda leverages 15+ years of experience leading omnichannel marketing teams for small and medium businesses focused on growth strategy and brand identity.
At Precision Fermentation Amanda primarily focuses on implementing go-to-market strategy, digital marketing, and channel expansion.
Prior to joining Precision Fermentation Amanda served as VP of Marketing for Dynamic Solutions, a data storage/SaaS company, VP of Marketing for an equipment leasing company focused on the technology space, and Director of Sales and Marketing for a manufacturer in the craft beverage industry.
Amanda holds a bachelor of arts in Communications with a minor in Marketing and Cultural Studies from DePaul University.
Daniel has over 20 years’ experience in the retail side of the brewing industry, opening and operating multiple restaurant and taproom concepts and producing many industry events. Through these ventures, Daniel developed a passion for craft beer and the ardent people that produce it. When the opportunity arose to focus his expertise on working to help improve the industry he loves, he jumped in and hasn’t looked back. Daniel graduated from University of North Carolina at Chapel Hill, played soccer both at UNC and in Germany for Hamburg SV, and spends his spare time with his wife and two daughters.
Ken has 25+ years of C-level inside technology space with multiple successful exits. At Precision Fermentation Ken is driving the organization to become top-notch in operational excellence. Ken graduated from The University of Georgia and is a huge Bulldogs fan
Bruce heads all strategic and operational marketing efforts for Precision Fermentation. He is a seasoned marketer with over 20 years’ experience connecting technology solutions with market opportunities and customers. Previously, he served as Director of Marketing Strategy for eG Innovations, a global IT performance-monitoring software provider, and throughout his career he has provided marketing leadership and tactical direction for technology-driven businesses across many industries, including IT, financial services, commercial printing, healthcare, wholesale distribution, and entertainment. Bruce received his B.A. in Philosophy from Dickinson College. His favorite beer is double IPA and he also enjoys sours and creative stouts.
Corey has 20+ years of finance experience with startups and SMBs, particularly software-as-a-service ventures. She is happiest working alongside entrepreneurial teams to build and grow an operational infrastructure, and is particularly excited about working in the beer technology industry. A Tarheel from birth, Corey graduated from The University of North Carolina at Chapel Hill and resides in Chapel Hill with her family and two dogs.
Eric Wittle has over 30 years’ experience in product engineering and professional services for both startups and Fortune 500 companies. He has led product development teams for e-commerce, operating systems, and management software in both enterprise data-centers and scientific applications. Previously, he served for 16 years at NetApp where he was a member of the senior leadership team. He led engineering for the strategic development of NetApp’s partnerships with Cisco and VMware. He also oversaw release-program management and ISO certification for “Data ONTAP,” currently the world’s most widely deployed storage operating system. Eric received a B.S. in Information and Decision Systems from Carnegie Mellon University. He is married, has two daughters and currently lives in Chapel Hill, NC. He enjoys walks on the beach and reading science fiction novels.
Scott is a seasoned C-level executive with over 20 years of experience leading small businesses toward successful exits. In 1998 he gave up the Wall Street lifestyle to satisfy his entrepreneurial itch and has not looked back. When the opportunity arose for Scott to combine two of his life’s loves, software and beer, he jumped at the chance and joined the Precision Fermentation team. Scott earned an MBA from The Wharton School of the University of Pennsylvania and a B.A. from the University of Michigan where he graduated with high distinction. His personal brewing prowess resulted in a single third-place finish in a homebrew competition in Philladelphia in the mid-1990’s. When not dominating homebrew competitions, he enjoys spending his time with his wife and son.
Bailey designs and develops critical components of Precision Fermentation’s technology solutions, including circuit boards, firmware, internal web-based management tools, and more. He has over five years of professional programming experience, working mostly in web and mobile application development. He previously worked for IBM as a mobile application consultant and for Raleigh startup SharkDreams as head of development and research. He currently is leveraging his Park Scholarship at NC State University to pursue a master’s degree in Computer Engineering with a concentration in embedded systems. In his spare time, he codes (really), seeks great food and music, and plays a good bit of frisbee. His favorite beers are Goses and sours.
As head of technology for Precision Fermentation, Ross’ responsibilities focus on architecting, developing, and managing all aspects of BrewMonitor Console, plus the administration of database, web, and email servers for all product and business initiatives. Ross has over 20 years of professional experience in full-stack development, previously heading an independent consulting company where he produced custom solutions for a broad range of clients, including government, photography, entertainment, ecommerce, and more. Ross studied music at the University of Southern Maine and is an accomplished multi-instrumentalist, songwriter, producer, and recording engineer. His favorite beer is unfiltered Belgian wheat.
Mike manages Precision Fermentation’s growing global sales organization, including direct and channel sales, sales operations, and client service, with a focus on ensuring strong customer adoption, value recognition, and an overall great customer experience. As a principal of the company, his responsibilities also include shaping corporate strategy, while driving and deploying specific revenue-generation plans. He is a graduate of Arizona State University’s W. P. Carey School of Business and previously worked for over 25 years in the banking and capital markets industries, where he drove business growth for data, analytics, and integration software providers. Mike is a beer enthusiast with a preference for Belgians, porters, stouts, sours, and an occasional IPA.
Jared leverages his 25 years of leadership, business development, and operations experience to guide all major business functions of Precision Fermentation. He has owned, operated, and grown a number of successful businesses in North Carolina, gathering extensive experience through consulting in technology, retail sales, business development, and business operations. Based on his wide range of expertise, he has taught business development classes at local business schools. In 2015, Jared became a partner in Mimetics, a new, Durham-based technology company, which focused on hidden patterns in complex time-series biological data. Precision Fermentation was created from the results of Mimetics’ research, science, and development. Jared received his degree from the University of North Carolina at Chapel Hill.